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From prospecting to negotiating and winning the order, our non-traditional approach to sales will challenge your sales force to grow your business.

Over time, through incremental growth and development.

That's how our revolutionary Sandler Sales Training works. Sandler breaks the conventional rules that make the sales process ineffective and demeaning and allows you to remain in control of the sales process. 

Are you facing the following challenges?

  • Concerned that their sales people aren't getting in front of enough new prospects.
  • Disappointed at how the team fails to qualify opportunities quickly and accurately.
  • Terrified of how much money is being lost on missed opportunities.
  • Frustrated that their sales people don't sell value, ask questions, or create urgency.
  • Furious that their sales team is cutting price to get deals.
  • Devastated at the total cost of bad hires

About Roy

With over 25 years sales experience, I now train clients across the Staffordshire and Cheshire area.

My last corporate role was General Manager and Sales Director for the Europe, Middle East and Africa (EMEA) region with a global market leader in automation and communication systems. My passion for ethical and professional sales has allowed me to develop decades long relationships with many blue chip clients.

The Sandler Blog

Insight and tips on current sales, sales management, leadership and management topics. We invite you to comment on our posts and to pass them on to your colleagues.

Our Clients

Sandler's fully customisable training allows us to effectively serve clients in variety of industries, and company sizes. Our clients are in IT, Banking, Healthcare and many others, and include small to mid-sized through large organisations

Join a Winning Team

Our office is dynamic, fast-paced and all about the clients we serve. Creating job fulfillment for the people who work with us is also a high priority.  We offer competitive compensation and benefits, flexible schedules to help employees achieve work/life balance, and ongoing training to help them advance in their careers.

Industry Recognition

Sandler has been recognised with multiple national awards, including "Training Industry Top 20 Training Companies" and "Selling Power Magazine Top 20 Sales Training Companies."

Explore some of today's top-performing programmes to see if we're a fit for you.